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Allianz Arena in Munich, Volksparkstadion in Hamburg, and Deutsche Bank Park in Frankfurt are among Germany's most iconic stadiums. Football fans familiar with the Bundesliga know these venues well. This time, these world-renowned stadiums are not hosting football matches, but FusionSolar Stadiontour—a series of solar technology and solution exhibitions organized by Wattkraft, supported by Huawei Digital Power.
This is a proof to the close cooperation between the two companies as well as the renewable energy transition in Europe.
Founded in 2012, Wattkraft is headquartered in Hanover, Germany. Over the years, it has grown into a leading European provider of PV inverters, modules, and system solutions, with branches in Germany, Netherlands, Belgium, Italy, Spain, and Portugal. Wattkraft delivered more than 12 GW of PV projects within its first 10 years.
The company started cooperating with Huawei Digital Power soon after its establishment in 2012. According to Marco Lamsouguer, Chief Strategy Officer and Co-founder of Wattkraft, they established a connection with Huawei Digital Power through a European Huawei representative at the end of 2012, subsequently applying Huawei's 20 kW inverters in a 3.6 MW project for the first time.
Since establishing a business partnership with Huawei Digital Power, Wattkraft has seen remarkable success by focusing on being a monobrand distributor exclusive with Huawei. The relationship between Huawei and Wattkraft became very robust, trusting, and solution-oriented, almost with a family feel.
Marco Lamsouguer
Chief Strategy Officer and Co-founder of Wattkraft
At that time, 3.6 MW was a sizeable project. Both the customer and Wattkraft were impressed by the outstanding performance of Huawei's products. Since then, the cooperation between the two parties has gone from strength to strength. In 2015, Wattkraft started focusing solely on cooperating with Huawei Digital Power. The partnership went on to grow rapidly, and became a model of ecosystem cooperation in Europe's renewable energy sector.
Today, Wattkraft is a distributor and value-added partner (VAP) of Huawei Digital Power in Europe, with its business covering the residential, commercial and industrial (C&I), and utility markets. While engaging in distribution business, Wattkraft provides customers with integrated system solutions. And particularly in the area of system detecting and telecontrol technology, Wattkraft provides comprehensive services from planning and design to delivery and O&M.
Over the past 12 years, Wattkraft has continued to deepen its partnership with Huawei. Wattkraft and Huawei consistently create value for customers in the solar energy sector by combining Huawei's cutting-edge FusionSolar Smart PV and grid-forming ESS technologies with Wattkraft's expertise in distribution, technical support, and project implementation across Europe.
Marco Lamsouguer shared their typical success stories in the utility and C&I fields.
One of Wattkraft's customers, Vispiron, is a service provider specializing in renewable energy operations, offering comprehensive solutions spanning energy production, load management, energy storage, energy trading, and charging station management. (Source: https://www.vispiron.solar/en/about-us/)
In one of its utility PV plant projects, Wattkraft collaborated with Huawei to provide Vispiron with a secure supply of highly reliable PV products, a complete suite of offerings for solar parks, and project standardization. Wattkraft also provides the local service organization and implementation expertise. The electricity generated by the project is enough to power around 500 households. Also as part of the project, a grid-connected transparent charging park is being built, and a large battery storage system for energy trading is being implemented to manage grid connection limitations, ensure grid stability, and maximize energy usage.
This project set a valuable example for future initiatives and was covered by multiple media outlets. It helped to establish a positive brand image for both Wattkraft and Huawei Digital Power.
MHB Montage focuses on constructing and operating PV systems, including ESSs. Wattkraft and Huawei signed an agreement with MHB Montage for a 320 MWh grid-forming ESS project, showcasing their ability to provide large-capacity ESS solutions for C&I customers.
Huawei's product portfolio—the latest LUNA2000 215 kWh C&I grid-forming ESS paired with Smart PV Controllers—provides high efficiency and integrated safety standards for this project. As a certified VAP and regional certified service partner (RCSP) of Huawei, Wattkraft ensures sound technical advice, project logistics, installation support, and efficient handling of service requests.
For C&I customers, this collaboration delivers scalable, secure, and future-oriented storage solutions for maximum energy yield and system reliability
Through the partnership with Huawei, Wattkraft has built its core competitiveness: a well-established service network with highly trained employees, complemented by fast logistics solutions and a range of specialized services such as park control, system design, and professional training.
The partnership between Wattkraft and Huawei Digital Power is not restricted to product sales. They have also carried out a number of distinctive marketing events. In particular, Wattkraft holds more than 65 marketing events in Europe every year, including stadium tours and truck roadshows, with stadium tours standing out as the most iconic.
In 2024, Wattkraft and Huawei held FusionSolar Stadiontour at six famous stadiums in Germany. In 2025, the tour expanded to furthermore five stadiums among others in Stuttgart, Bremen, and Hanover. In a distinctive and relaxing setting, Wattkraft and Huawei not only showcase products and solutions to customers, but also deliver six-hour technical training sessions to installers, technical professionals, and planners in the PV sector.
According to Marco Lamsouguer, the goal of the stadium tours is not just to show customers the selling points of products, but to talk specifically about installation and commissioning with solution managers. Such an approach is welcomed by customers. After each event, they receive a lot of positive feedback, and customers who may have come at the beginning of the day with problems and questions go home satisfied and convinced of FusionSolar products. Every marketing event is also a sales event. Nothing is a more convincing selling point than satisfaction and trust with the product.
With more than 300 marketing activities in Europe including events, online marketing, reference projects, trade fairs, and showcases, Wattkraft has become not only a sales and service partner of PV product manufacturers in the European market, but also an active brand ambassador for them across Europe. While enhancing customer satisfaction, Wattkraft promotes the growth of the PV sector.
When first cooperating with Huawei, Wattkraft was still relatively small. Over 12 years of partnership, Wattkraft has developed at an incredible pace.
Marco Lamsouguer said, "In the last couple of years, our cooperation changed dramatically into a much more professional and international cooperation. We thank Huawei, who has helped us to grow into a much more mature and powerful company. Today, we have a much better understanding of ecosystems and solution-oriented businesses."
The scope of partnership is expanding into areas such as electric vehicle (EV) charging. Here, Wattkraft is collaborating with Huawei to develop future-oriented energy solutions for EV charging. The collaboration focuses on combining advanced technologies with practical expertise—from planning and system integration to reliable operations and customer training. By bridging innovation with execution, Wattkraft ensures that charging systems become not just an add-on of EVs, but a seamless part of the industrial energy ecosystem.
In the past two years, Marco Lamsouguer has attended the global CEO events hosted by Huawei at Huawei Songshan Lake Campus, gaining a deep understanding of how to manage a large-scale cooperation. He has also attended the 10th anniversary celebration of the partnership between the two companies in Shanghai.
He believes that the partnership with Huawei establishes one of the most pioneering ecosystems on our planet, and Wattkraft is delighted to be part of it. Over the past decade, Wattkraft has discovered the true value of growing together in the partnership. The relationship between Huawei and Wattkraft became very robust, trusting, and solution-oriented, almost with a family feel.
Now, the partnership has extended from products and technologies to co-development of concepts and ecosystems. After all, the energy transition is a marathon, not a sprint. Only by joining hands with trusted partners can we go further and do better.
